Michael Bershadski - Advisor

 

Digital innovation professional with over 10 years of experience across multiple industries including financial services, media, publishing, telecom,  government and non-for-profit.  Michael has extensive experience bringing new products to market, leading digital transformation initiatives, and driving product marketing efforts for Fortune 100 companies.  Most recently, Michael served as Director of New Product Development at American Express overseeing mobile and interactive strategies.  He deployed the company’s first mobile platform and successfully rolled out mobile account management services across international markets.  Earlier in his career, Michael advised leading U.S. wireless carriers while working at Accenture and led digital efforts at Time Inc.  He holds a joint MBA/Computer Science degree from Carnegie Mellon University and a BA from The Ohio State University.  Originally from Ukraine, Michael is an avid traveler who resides in Brooklyn.  

Areas of Expertise

Mobile Strategy, Mobile Product Development, Mobile Payments, Mobile Web/Apps, Digital Marketing, Digital Innovation, Agile Development, Big Data, Personalization, Digital Content, Customer Experience, SEO, SEM, Social Media and International Strategy/Localization.